Forty of metro Denver’s leading luxury home experts met recently to review and analyze the state of the region’s upper-end housing market.  The meeting was held for Coldwell Banker Residential Brokerage Previews Property Specialists at the Buell Mansion in Denver.  The Previews program is recognized as the premier marketing program for luxury homes worldwide.

Headed by Jill Croteau, Colorado regional Previews coordinator for Coldwell Banker Residential Brokerage, the gathering was a continuation of the company’s focus on utilizing the recently enhanced Previews program to its maximum potential.  Attendees reviewed luxury home inventory in the Denver area, as well as market trends and activity. 

According to recent statistics for the first five months of 2011, Coldwell Banker residential Brokerage enjoyed a 9.1 percent market share in the luxury home market with 140 transactions with an average sales price of $769,000.  The company posted a total of 142 closed transactions for single-family homes, condominiums and townhomes priced from $500,000 to $1 million for the same period, which placed Coldwell Banker Residential Brokerage number one among area real estate brokerages. 

“We had a great turnout for our latest Previews marketing meeting, and the networking among our luxury home experts was exceptional,” said Croteau.  “Following the meeting, we toured some of the finest luxury homes in the area.  During a challenging real estate market, the Previews program provides Coldwell Banker agents and their clients with a distinct advantage because of its comprehensive features and benefits.  The exposure for our luxury listings is unmatched in the industry and our marketing meetings help us utilize the Previews program on the highest level possible.”

Colorado’s new and improved Previews program is specifically designed to market homes priced at $500,000 and higher.  The program includes a luxury home marquee sign, high-gloss brochures and neighborhood announcements, and text-based electronic brochures.  Luxury homes are showcased on Realtor.com, Zillow.com, Trulia.com and YahooRealEstate.com, in addition to ColoradoHomes.com, ColdwellBanker.com and Previews.com.

For more information on the newly improved Previews marketing program, please visit ColoradoHomes.com, ColdwellBanker.com, and Previews.com. 

The Coldwell Banker Residential Brokerage office in Greenwood Village is located at 8490 East Crescent Parkway, Suite 100 and can be reached at 303.409.1300.  Croteau may be reached directly at 303.882.9700, e-mail at jill.croteau@coloradohomes.com.

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